Brand Vetting View
Jack Mac
@jackmacbarstool
sports
entertaining
news commentary
entertainment
"CreatorScore 55/100 (Poor). This sports commentary creator shows strong authenticity signals and brand safety compliance, but the score is severely limited by a high rate of manosphere/red pill content (25% of posts), which caps the overall score at 55/100. The creator also struggles with sentiment stability and community engagement despite solid reach metrics."
Brand Safety Alert
Spread of false rumors about Ole Miss student (coordinated with other sports personalities, 2025), insensitive comments about LSU football player Kyren Lacy's death in traffic incident (resulting in apology), Jordan Tan/feminism-related controversy (2025)
5 sources found
Last analyzed Mar 24
0
CreatorScore
Poor
1.3M
Total Reach
2.0%
Engagement
3
Platforms
0
Risk Flags
Active on:
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