Brand Vetting View
Blake Lively
@blakelively
entertainment
promotional
lifestyle
food
"CreatorScore 80/100 (Excellent). This mega-tier creator demonstrates excellent content safety and brand partnership potential with 97/100 Content Risk and 86/100 Brand Safety scores. However, authenticity concerns (50/100) and limited community engagement data create moderate partnership risks that require careful evaluation."
Brand Safety Alert
It Ends with Us lawsuit (sexual harassment allegations against Justin Baldoni, December 2024-ongoing), alleged smear campaign retaliation, $400M countersuit by Baldoni (dismissed June 2025), criticism for lighthearted tone discussing domestic violence during film press tour, use of word 'trannies' d
5 sources found
Last analyzed 5 hours ago
0
CreatorScore
Excellent
43.0M
Total Reach
1.2%
Engagement
2
Platforms
0
Risk Flags
Active on:
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