Real market rates for Pinterest creators with 50K–500K followers, 1M–10M monthly viewers, across 4 standard deliverables. Typical engagement for this tier: 2–5% save rate. Typical scope: quarterly retainers, exclusive categories.
Typical range for a single standard pin from a Pinterest mid-creator in 2026.
Ranges reflect observed market rates for Pinterest mid-tier creators in 2026. Individual creator quotes vary based on engagement quality, niche, and historical performance.
All rates USD. Sourced from CreatorScore market observations + industry reports (Kolsquare, Influencer Marketing Hub, Later). Last refreshed Q2 2026.
Pinterest's rate economy is driven by save-rate and long-tail traffic metrics more than engagement metrics. A creator whose Pins average 500 saves each drives materially more long-term brand value than a TikTok creator with equivalent initial views that disappear within 48 hours. 2026 rates reflect this: Pinterest creator packages typically include both Idea Pins (the Reels-equivalent video format) and standard Pin bundles, with save-rate guarantees in the contract.
Two sides of every rate conversation — how mid-tier creators should pitch, and how brands should read the quote.
Three representative mid-tier Pinterest deals and the payout bands we see.
See rate expectations across every Pinterest tier.