CreatorScoreInfluencer Vetting for Beauty Brands
Beauty campaigns run on trust. A creator with bot-filled comments, unsupported health claims or undisclosed affiliate codes can sink a launch. CreatorScore checks all three across the creator's whole footprint before you sign.
Rules that apply: FTC, FDA
▸ Beauty & Cosmetics
Beauty lives on TikTok and Instagram, where a product review and a risky claim can sit in the same video. CreatorScore reads captions, transcripts, on-screen text and video frames, checks the comments for bots and engagement pods, and checks sponsored posts for a disclosure. Every finding links to the post behind it.
▸ What to catch
What beauty creator vetting needs to catch
The risks that come up most in beauty partnerships, and what a CreatorScore read shows you about each.
- 01
Health claims without credentials
Beauty copy drifts into medical territory when a product 'treats' a condition or 'detoxes' the body. CreatorScore flags medical claims in captions, transcripts and on-screen text, notes whether the creator's bio lists a medical credential, and shows the exact line.
- 02
Edited before-and-after results
Filters and lighting can make a result look better than the product delivers. CreatorScore does not detect photo editing, so review before-and-after posts yourself. The report lists the brands the creator has already promoted, which tells you where to look.
- 03
Undisclosed affiliate codes
Discount codes and affiliate links are a brand connection under FTC rules. CreatorScore finds codes, 'use my code' lines, gifting language and paid-partnership labels, then checks each of those posts for a disclosure such as #ad.
- 04
Engagement pod activity
Pods are groups of accounts that comment on each other's posts on schedule. CreatorScore looks for the same group of accounts commenting together within short windows across a creator's posts. A pod probability above 80% caps the score at 30.
- 05
Controversial ingredient stances
Creators who attack a rival's formula or spread fear about approved ingredients can pull your brand into the fight. Brand criticism, public feuds and health misinformation are read as separate categories, each with the post that triggered it.
- Video frames and on-screen text are read alongside captions, because much of beauty content is visual.
- Comments are checked for bots and pods, so bought engagement is separated from a real community.
- Disclosure is checked on caption hashtags, spoken disclosures, on-screen text and platform paid-partnership labels.
▸ Two ways to check
A score to decide fast. A background check to go deep.
One score from 1 to 100 across every platform, with the post behind each finding. Keep it current for $9.99 a month, or add daily monitoring for $19.98.
Check a creator- Seven agents, each scored on its own
- Bot and engagement-pod checks on the comments
- $8.99 each from your 51st creator in a month, $7.99 from the 201st
A full read of everything the creator has posted, every finding listed by category with its evidence. No score, just what was found.
Run a background check- The whole history, not a sample
- Legal matters shown with how they ended
- Deleted posts recovered on the Verified tier
▸ Questions
Beauty vetting, answered.
How do you catch risky skincare claims in video?
We transcribe videos and read the transcript, caption and on-screen text. Medical claims are flagged with the exact line, and the report notes whether the creator's bio lists a medical credential. We do not give a regulatory opinion; your team reviews the quote.
Can you detect engagement pods on Instagram?
Yes. CreatorScore looks for the same group of accounts commenting together within short windows across a creator's posts. A pod probability above 80% caps the CreatorScore at 30, and the report says which signal set the cap.
Do you check affiliate disclosure?
Yes. Discount codes, affiliate links, 'use my code' lines, gifting language and paid-partnership labels all count as a brand connection. Each of those posts is checked for #ad, #sponsored, a spoken disclosure or a platform label. Disclosure under 10% across three or more verified partnerships caps the score at 35.
What engagement rate is healthy for a beauty micro-influencer?
It depends on the platform and the creator's size, so there is no single number. CreatorScore compares engagement with benchmarks for the creator's platform and follower tier, and checks the comments for bots and engagement pods, so a high rate is not taken at face value.
Your next creator
posts again tonight.
Check them before the contract. Keep reading after it.